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Education · Case study

NEFFY: an AI-powered exam preparation platform for JEE and NEET aspirants

We designed and built NEFFY, a web platform with a student dashboard, timed mock tests, topic-wise practice and AI-driven study plans that take JEE and NEET preparation beyond the coaching classroom.

  • UI/UX design
  • Dashboard design
  • Web application development
Smart study plan with subject-wise strategy
Client
Santhanu Bose and Ritesh Jha
Timeline
Mar – Aug 2026
Team
11 people
Platforms
Web
JEE · NEETexams covered at launch
11person cross-functional team
5core modules delivered

Project overview

NEFFY is an intelligent exam preparation platform that helps students prepare for competitive exams such as JEE and NEET through mock tests, practice questions and performance tracking.

It combines digital assessment, AI-driven practice and analytics so students can find knowledge gaps, revise in a targeted way and make better decisions about how they prepare.

About the client

Santhanu Bose founded NEFFY with his friend Ritesh Jha to build an education platform for exam practice. The idea grew out of the classroom: educator Aindrila Bose runs offline coaching for NEET and JEE students, and her experience of what students need shaped the product.

NEFFY extends exam preparation beyond the physical classroom, giving students a place to keep practising wherever they are.

The challenge

What needed solving

  1. 01

    Practice stopped at the classroom door

    Offline coaching made it hard to give students consistent practice and assessment outside class hours.

  2. 02

    Manual evaluation

    Checking tests by hand slowed feedback, so students waited to learn where they stood.

  3. 03

    No clear picture of weak areas

    Students lacked a structured way to see their progress and focus revision where it mattered.

What the client asked for

  • One exam platformA unified online home for competitive exam preparation and practice.
  • Easy to useAn intuitive interface that gets students to resources quickly.
  • Structured practiceA focused environment to practise for NEET and JEE.
  • Scalable architectureRoom for new features, more content and a growing student base.
  • Learn anywherePractice that is not tied to classroom schedules.
  • Coaching know-how, built inThe founders' classroom experience translated into a practical digital product.
Our approach

How we built it

Over six months, we worked to understand the founders' vision and the real needs of students preparing for NEET and JEE, then turned that into a structured digital practice platform.

Two technical architects shaped the system, a project lead and two business analysts translated requirements into a clear plan, and a dedicated UI/UX designer crafted a calm, student-friendly interface.

Frontend and backend developers built the platform together, with quality assurance running alongside development to keep it reliable for students.

The Baap team 11 people

  • 6Developers
  • 2Technical architects
  • 2Business analysts
  • 1UI/UX designer
  • 1Quality analyst

Technology

  • AngularInteractive and responsive student interface
  • Node.jsBusiness logic and frontend–database communication
  • PostgreSQLReliable storage of structured application data
  • AWSHosting, deployment and scalability
  • FigmaWireframes and interface design
  • GitLabSource control and collaboration
  • PostmanAPI testing

Timeline Mar – Aug 2026

  1. 1Initiation2 weeks · Mar

    Discussions and requirement gathering.

  2. 2Planning3 weeks · Mar – Apr

    Project planning and system design.

  3. 3Development11 weeks · Apr – Jun

    Core development and module implementation.

  4. 4Testing2 weeks · Jul

    Quality assurance, debugging and revisions.

  5. 5Deployment2 weeks · Jul

    Final implementation and client handover.

What we built

Key deliverables

  • Delivered

    Student dashboard and progress tracking

    Scores, study progress and performance trends in one place.

  • Delivered

    Mock tests and practice

    Timed mock tests and topic-wise questions for JEE and NEET with instant evaluation.

  • Delivered

    Study plans and AI insights

    Structured study plans and AI recommendations that highlight weak areas.

  • Delivered

    UI/UX design and frontend

    A responsive, student-friendly interface across devices.

  • Phase 1 delivered

    Documentation and core platform

    Architecture documentation and the core web app as a foundation for later phases.

Interface

Inside the product

  • Smart study plan with subject-wise strategy

  • Landing page: top performers study differently

  • Track time, syllabus coverage and accuracy

  • Question generator for targeted practice

  • Mock tests by subject and difficulty

Impact

What changed

  • Practice anytime, anywhere

    Mock tests and questions on any device, without waiting for class.

  • Personalised learning

    Study plans and AI insights point each student to the topics they need most.

  • Clear performance visibility

    Scores, trends and weak areas at a glance, so students can adjust their preparation.

  • Real exam readiness

    Timed, exam-like tests build speed, accuracy and confidence.

  • Less manual checking

    Automatic evaluation and results free educators to teach and mentor.

  • Built to grow

    A modular architecture ready for new exams, content and more students.

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